Jill Geer – CMO, USA Track & Field A former award-winning sports writer and news editor, Jill Geer currently is CMO at USA Track & Field (USATF), the national governing body for the sport. A member of USATF’s executive team since 2000, in 2012 she assumed oversight of USATF’s newly created integrated marketing and communications…

Steve Glum – Consultant Steve Glum is a highly-accomplished big-brand marketing specialist and content creation expert, building some of the most prominent and dynamic entertainment, lifestyle, attractions, resorts and restaurant brands in the world. His career spans marketing and branding leadership with Walt Disney World Resort, Disney’s Pleasure Island, Hard Rock Cafe, House of Blues,…

Chad Waetzig – Crunch Fitness With nearly 30 years of experience in the industry, Chad is a marketing leader with experience in branded consumer products and services. He is an innovative strategist proficient in positioning, lifestyle branding, new initiative development, marketing communications, and team building. Diverse skills include classical packaged goods expertise, experiential marketing, and…