Episode 109: B2B and B2C

Brian King – VP Marketing, Owens Corning

Brian King is currently Vice President of Strategic Marketing for Owens Corning. In his current role, he leads marketing for the $2.5B Roofing Business. Brian was born in the UK and educated in Canada, as a result he has not met a vowel … that he cannot soften. After receiving his bachelor’s degree in commerce from McMaster University, he started his career in marketing. For the last 20 plus years, Brian has been fortunate enough to work around the world, in a variety of product, strategic and promotional roles at B2B, B2C and direct to consumer organizations including, Avery Dennison, Elmer’s, and Stanley Black and Decker.


Marc Seguin- CMO, PopChips

As CMO of California based healthy snack alternative PopChips, Marc oversees all marketing and advertising initiatives for the brand. This is not his first experience in food marketing as he formerly served as Senior Brand Manager for Dole for over 5 years and VP Marketing at Paramount Farms.